In a surprise moment that blended sports, politics, and light-hearted showmanship, former President George W. Bush was introduced as the WNBA’s first-ever Honorary Commissioner during the Dallas Wings’ home opener. Wearing a custom “Dubya for Three” jersey, he delivered his trademark humor, joking that after leaving the White House he wanted “a job where the plays are actually bipartisan.” The league highlighted his history of supporting women’s sports and his viral 2023 appearance at a Wings game as reasons for the unexpected choice.

The announcement sparked immediate reactions across social platforms, from Michelle Obama’s playful approval to Brittney Griner’s teasing welcome. Analysts noted the move’s marketing brilliance as Bush joined players on the court for a light-hearted three-point contest and prepared for duties promoting visibility, ceremonial appearances, and even designing a special “Freedom Ball” for the All-Star Game. As he left the arena with a signature Bushism, fans realized they had just witnessed a PR twist as entertaining as any game — one that gave the upcoming WNBA season a presidential boost no one saw coming.